THE VITAL
THE VITAL
MANIFESTO
MANIFESTO

Are you keeping up? It’s not easy, we know


Our lives have become an endless stream of pings, posts, messages, and alerts, each fighting for our attention

Are you keeping up? It’s not easy, we know


Our lives have become an endless stream of pings, posts, messages, and alerts, each fighting for our attention

But this wasn’t the initial promise of technology


Back in 1995, Steve Jobs described computers as a 'bicycle for our minds'


tools that would improve efficiency and amplify our human potential

But this wasn’t the initial promise of technology


Back in 1995, Steve Jobs described computers as a 'bicycle for our minds'


tools that would improve efficiency and amplify our human potential

But somewhere along the way, these bicycles turned into vehicles with no destination in mind...

But somewhere along the way, these bicycles turned into vehicles with no destination in mind...

We’re more connected,
but constantly distracted

We’re more connected,
but constantly distracted

Woman using a mobile phone

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Woman using a mobile phone

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We have infinite Options,
but decisions feel harder

We have infinite Options,
but decisions feel harder

Woman using a mobile phone

Click subscribe!

Woman using a mobile phone

Click subscribe!

We're surrounded by conveniences, yet we feel short on time

We're surrounded by conveniences, yet we feel short on time

So where did we go wrong?


In that same interview, Steve Jobs said these tools were supposed to give people the power of making choices and controlling their own destiny

So where did we go wrong?


In that same interview, Steve Jobs said these tools were supposed to give people the power of making choices and controlling their own destiny

Yet, our tools began to control us, rather than the other way around


But here’s the thing, it doesn't have to be this way

Yet, our tools began to control us, rather than the other way around


But here’s the thing, it doesn't have to be this way

This is Why We
Started VITAL

Our mission is to help you navigate our complex, noisy, hyper-connected world

Our mission is to help you navigate our complex, noisy, hyper-connected world

building tools & systems that allow you to focus on what is VITAL to your life

building tools & systems that allow you to focus on what is VITAL to your life

building tools & systems that allow you to focus on what is VITAL to your life